Privacy Policy
Last updated: January 2024
Introduction
Brightcliff Habitat Ltd ("we", "our", or "us") is committed to protecting the privacy of individuals who interact with our business. This Privacy Policy explains how we collect, use, store, and share personal information when you use our services, visit our website, or communicate with us.
We operate as a data controller under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Our registered address is 42 Meadowbrook Lane, Thornbury, South Gloucestershire, BS35 2PA.
Information We Collect
We collect personal information that you provide directly to us, as well as certain information automatically when you visit our website.
Information You Provide
- Contact details: name, address, email address
- Pet information: species, breed, age, health conditions, behavioural notes, vaccination records
- Emergency contact details for pet collection
- Veterinary practice information
- Payment information for service transactions
- Communications: correspondence via email or other channels
Information Collected Automatically
- Device information: browser type, operating system, device identifiers
- Usage data: pages visited, time spent on pages, navigation paths
- IP address and approximate geographic location
- Referral source and search terms
How We Use Your Information
We process personal information for the following purposes:
- Providing pet care services and managing bookings
- Communicating with you about appointments and your pet's care
- Processing payments and maintaining financial records
- Contacting veterinary professionals in emergencies
- Improving our services based on feedback and usage patterns
- Sending service-related updates and information
- Complying with legal and regulatory obligations
- Protecting our legitimate business interests
Legal Basis for Processing
We rely on the following legal grounds for processing your personal information:
- Contract: Processing necessary to fulfil our service agreement with you
- Legitimate interests: Processing necessary for our business operations, provided it does not override your rights
- Legal obligation: Processing required to comply with applicable laws
- Consent: Where you have given explicit consent for specific processing activities
Information Sharing
We do not sell personal information to third parties. We may share information in the following circumstances:
- With veterinary professionals when necessary for your pet's health and safety
- With service providers who assist our operations (payment processors, IT support)
- With regulatory authorities when required by law
- In connection with business transfers such as mergers or acquisitions
All third parties with whom we share data are required to maintain appropriate security measures and process data only for specified purposes.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected:
- Client and pet records: 7 years after the last service provided
- Financial records: 6 years as required by tax legislation
- Marketing preferences: Until you withdraw consent
- Website analytics: 26 months
When information is no longer required, we securely delete or anonymise it.
Data Security
We implement appropriate technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:
- Encrypted data transmission and storage
- Access controls limiting data access to authorised personnel
- Regular security assessments and updates
- Staff training on data protection practices
Your Rights
Under data protection law, you have rights regarding your personal information:
- Access: Request a copy of personal data we hold about you
- Rectification: Request correction of inaccurate or incomplete data
- Erasure: Request deletion of your data in certain circumstances
- Restriction: Request limitation of processing in certain circumstances
- Portability: Request transfer of your data to another service provider
- Objection: Object to processing based on legitimate interests
- Withdraw consent: Withdraw consent where processing is based on consent
To exercise these rights, contact us at [email protected]. We will respond within one month of receiving your request.
Cookies
Our website uses cookies and similar technologies. For detailed information about how we use cookies, please see our Cookies Policy.
Children's Privacy
Our services are not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting a notice on our website or contacting you directly where appropriate.
Contact Us
If you have questions about this Privacy Policy or our data practices, or wish to exercise your rights, please contact us:
Brightcliff Habitat Ltd
42 Meadowbrook Lane
Thornbury, South Gloucestershire
BS35 2PA
Email: [email protected]
Supervisory Authority
You have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated. The ICO can be contacted at ico.org.uk or by post at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.